Getting the timing right on your campaign is all-important. The last thing you want to be doing is delivering a message to a customer at 3am. As a large proportion of your audience have the phone with them all the time, its highly likely you will quickly alienate them if this occurs, even if they have opted in.

We only use premium message delivery. Although this costs slightly more, it means your message can be scheduled to go when you want it to, so you make the delivery of your campaign timely and relevant and don't upset or inconvenience your audience.

The nature of the content needs to be up-to-date too - in this environment information can be out of date very quickly so you need to keep it real and recent.